Beth Vincent

Beth Vincent

Beth Vincent is a seasoned content leader with deep roots in the luxury sector, bringing over a decade of experience in shaping narrative, voice, and brand identity for premium and heritage brands.

Her work spans high fashion and fine jewellery, with a focus on the cultural shifts and everyday moments that give luxury meaning. Beth’s writing translates emerging trends into real life moments, while championing craftsmanship, individuality, and emotional connection.

Known for her thoughtful, conversational tone, she brings a distinctly modern lens to the world of luxury, and firmly believes life’s too short to save your diamonds for special occasions.

From Sightseeing to Sparkle: A Guide to 24 Hours in London with 77 Diamonds

From Sightseeing to Sparkle: A Guide to 24 Hours in London with 77 Diamonds

Beth Vincent

Beth Vincent 4 minute read

The 77 Touch | Guides

The Ultimate Valentine’s Gift Guide: Diamonds for Every Personality

The Ultimate Valentine’s Gift Guide: Diamonds for Every Personality

Beth Vincent

Beth Vincent 3 minute read

The 77 Touch | Guides

Your 2026 Horoscope: Jewellery for the Zodiac

Your 2026 Horoscope: Jewellery for the Zodiac

Beth Vincent

Beth Vincent 6 minute read

The 77 Touch | Trends

New Showroom Opening: Copenhagen City Guide

New Showroom Opening: Copenhagen City Guide

Beth Vincent

Beth Vincent 3 minute read

The 77 Touch | News

77 Diamonds London Showroom: What to Expect When You Visit

77 Diamonds London Showroom: What to Expect When You Visit

Beth Vincent

Beth Vincent 5 minute read

The 77 Touch | Guides

Golden Hour: Why 9k Gold Is Having A Style Moment

Golden Hour: Why 9k Gold Is Having A Style Moment

Beth Vincent

Beth Vincent 2 minute read

Trends | Proposals

New Showroom Opening: Basel City Guide

New Showroom Opening: Basel City Guide

Beth Vincent

Beth Vincent 4 minute read

The 77 Touch | News

Choosing the Perfect Wedding Ring: The 77 Step-by-Step Guide

Choosing the Perfect Wedding Ring: The 77 Step-by-Step Guide

Beth Vincent

Beth Vincent 5 minute read

Guides

Oval Diamond Engagement Rings: A Modern Classic

Oval Diamond Engagement Rings: A Modern Classic

Beth Vincent

Beth Vincent 4 minute read

Trends | Guides | News

Thanks to Taylor Swift, Old Mine Diamonds are 2025’s Hottest Stone

Thanks to Taylor Swift, Old Mine Diamonds are 2025’s Hottest Stone

Beth Vincent

Beth Vincent 4 minute read

Trends | Proposals | News

Paris city.

New Showroom Opening: Paris City Guide

Beth Vincent

Beth Vincent 3 minute read

The 77 Touch | News

Iconic diamonds of history

Five Notorious Diamonds with Extraordinary Pasts

Beth Vincent

Beth Vincent 5 minute read

Trends | News

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