Engagement rings have persisted as a token of love for hundreds of years, transcending over that time from a religious symbol to an expression of enduring companionship. This shift in meaning has led both men and women to wear rings in recent years.
Browse the 77 Diamonds collection to find the ring that suits your preference. We have a wide range of styles to choose from, as well as a bespoke service. This gives you the chance to customise the perfect ring for you or your partner, with the help of our expert design team.
Find out more about how to pick the most fitting ring by reading through our FAQs. Remember, a member of the 77 Diamonds team is always ready to provide help and advice.
How much should an engagement ring cost?
There is no right or wrong amount to spend on an engagement ring. While some people might tell you it should cost a certain percentage of your salary, the real figure is actually determined by three important factors:
- Your budget
- Your partner's expectations
- The meaning of the ring
An engagement ring is personal to the couple whose love it symbolises. For that reason alone it’s impossible to associate the cost with a precise figure or calculation.
Try to find a ring which you can afford and which you know your partner will cherish.
How do I find out what ring size my partner needs?
The best method is to come to one of our showrooms for advice. However, if you are unable to visit us and are unaware of your partner’s ring size, you may need to discreetly ask friends and family.
You can also borrow an existing ring to measure. Be sure it is one they wear on the same finger as the new ring you plan to purchase. Our ring size guide gives you advice on how to do this.
Should I buy my engagement ring online?
We would always recommend booking an appointment at one of our showrooms in London, Manchester, Frankfurt or Berlin. However, if this is not a feasible option, all of our collections are available to you online. Should you make a mistake in your purchase, we offer a 30-day return policy.
Why choose 77 Diamonds?
77 Diamonds has access to over 80% of the world's polished diamond market. This means you can choose from over 400,000 loose diamonds. A leader in affordable, certified and ethically sourced diamonds, we offer extensive customisation options that will enable you to create a ring to match your most exacting preferences.
An engagement ring purchase can be a lengthy process and it is perfectly normal to feel slightly apprehensive. Our team of dedicated jewellers will offer you personalised customer service, both before and after you purchase your ring.
Our passionate and highly experienced craftsmen will provide you with exquisitely designed engagement rings that will become, in time, treasured family heirlooms.
Many of our professionals have family roots stretching back across multiple generations in the diamond trade, as do our founders Tobias Kormind and Vadim Weinig. For this reason, 77 Diamonds takes pride in providing jewellery of the utmost quality and elegance.
Through your purchase, you will also benefit from the following policies:
- Lifetime guarantee on all products
- Free worldwide delivery
- 30 days return policy
Welcome to 77 Diamonds. Discover the sheer beauty of exquisitely crafted jewellery today.
Where do your diamonds come from?
We source our diamonds from all over the world, making sure to avoid conflict zones and fully comply with the UN’s Kimberley Process. This means we only stock and sell diamonds which in no way fund wars in zones of conflict.