Beth Vincent

Beth Vincent

Beth Vincent is a seasoned content leader with deep roots in the luxury sector, bringing over a decade of experience in shaping narrative, voice, and brand identity for premium and heritage brands.

Her work spans high fashion and fine jewellery, with a focus on the cultural shifts and everyday moments that give luxury meaning. Beth’s writing translates emerging trends into real life moments, while championing craftsmanship, individuality, and emotional connection.

Known for her thoughtful, conversational tone, she brings a distinctly modern lens to the world of luxury, and firmly believes life’s too short to save your diamonds for special occasions.

5 Diamond Terms You've Never Heard (But Might Like To Know)

5 Diamond Terms You've Never Heard (But Might Like To Know)

Beth Vincent

Beth Vincent 5 minute read

Guides

The Best Engagement Rings for Different Hand Shapes

The Best Engagement Rings for Different Hand Shapes

Beth Vincent

Beth Vincent 3 minute read

Guides

Spring Proposals: Why It’s the Perfect Time of Year to Pop the Question

Spring Proposals: Why It’s the Perfect Time of Year to Pop the Question

Beth Vincent

Beth Vincent 4 minute read

Trends

May Birthstone: Emerald Jewellery for Life’s Bright Moments

May Birthstone: Emerald Jewellery for Life’s Bright Moments

Beth Vincent

Beth Vincent 2 minute read

Guides

Our Five Most Popular Toi et Moi Stone Combinations  - The 77 Diamonds Guide

Our Five Most Popular Toi et Moi Stone Combinations - The 77 Diamonds Guide

Beth Vincent

Beth Vincent 3 minute read

The 77 Touch | Guides

Full Eternity vs Half Eternity Ring: What's the Difference?

Full Eternity vs Half Eternity Ring: What's the Difference?

Beth Vincent

Beth Vincent 4 minute read

Guides

How to Choose the Right Diamond Necklace for Your Neckline

How to Choose the Right Diamond Necklace for Your Neckline

Beth Vincent

Beth Vincent 3 minute read

Guides

Virtual Appointment: What to Expect When You Book in Dubai

Virtual Appointment: What to Expect When You Book in Dubai

Beth Vincent

Beth Vincent 5 minute read

The 77 Touch

From Sightseeing to Sparkle: A Guide to 24 Hours in London with 77 Diamonds

From Sightseeing to Sparkle: A Guide to 24 Hours in London with 77 Diamonds

Beth Vincent

Beth Vincent 4 minute read

The 77 Touch | Guides

The Ultimate Valentine’s Gift Guide: Diamonds for Every Personality

The Ultimate Valentine’s Gift Guide: Diamonds for Every Personality

Beth Vincent

Beth Vincent 3 minute read

The 77 Touch | Guides

Your 2026 Horoscope: Jewellery for the Zodiac

Your 2026 Horoscope: Jewellery for the Zodiac

Beth Vincent

Beth Vincent 6 minute read

The 77 Touch | Trends

New Showroom Opening: Copenhagen City Guide

New Showroom Opening: Copenhagen City Guide

Beth Vincent

Beth Vincent 3 minute read

The 77 Touch | News

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