Happily Ever After: Tom & Alison

Kent-based couple Alison Buckley and Tom Perry met online two years ago and have been inseparable ever since. “I truly believe when you know, you know. And although we both are now 43, it has been worth the wait finding one another – not only as lovers, but friends and companions in all walks of life,” Alison shares.

Post-proposal bliss - the newly engaged couple in Reykjavik

Post-proposal bliss – the newly engaged couple in Reykjavik

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77 Diamonds in Frankfurt

With offices in London and Manchester, 77 Diamonds has just launched a showroom in the heart of Frankfurt. With a strong presence in the United Kingdom, we have now opened in Germany to provide convenient access to our European clientele.

Your appointment will take place in a meeting room with diamonds and settings tailored to your requirements

Your appointment will take place in a private meeting room with diamonds and settings tailored to your requirements

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Happily Ever After: Rob & Kate

The couple met during their university days and years later, have a home together and a cat. The couple got engaged this year and are now set to tie the knot in the summer of 2020. This week, meet Plymouth-based couple Rob Taylor, a secondary school teacher working in Cornwall, and Kate Stephenson, an optical assistant.

Rob and Kate celebrate their engagement with a champagne picnic

Rob and Kate celebrate their engagement with a champagne picnic

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It was a magical Christmas proposal in Edinburgh at The Balmoral Hotel. Adam had a trick up his sleeve for Stacey which left her speechless. From North Yorkshire, the couple have two beautiful kids together and have planned their wedding in Santorini next summer.  This week, Adam Lonsdale and Stacey Quigley share their love story.

Adam and Stacey take a selfie together after Adam popped the question

Adam and Stacey take a selfie together after Adam popped the question

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Behind the Eden collection with Sophie Lomax – Head of design

The eden collection

With the arrival of our new sustainable collection Eden, we caught up with 77 Diamonds award winning Head of Design, Sophie Lomax to hear about what inspired her.

As a jewellery brand, why is sustainability important?

The Eden Collection celebrates 77 Diamonds’ first steps to create more sustainable and ethical jewellery, inspiring a generation.
Historically, the industry has often not been considered ethical and some elements of sourcing and creating jewellery have not been sustainable, however, with the Kimberley Process guaranteeing conflict-free diamonds, recycled metals becoming more easily accessible, and companies like Gemfields mining gemstones fairly, the industry is currently facing this head on – I believe it is important to create a long term positive impact on the world around us.

What makes the Eden collection sustainable?

77 Diamonds jewellery is created using the most sustainable practices possible and all of the diamonds we source are 100% conflict free. In addition, for the Eden collection, we have chosen to work with Gemfields, a highly trusted supplier of responsibly-sourced coloured gemstones. The company specialises in ethical practices when mining their gemstones alongside creating a range of initiatives, aiming to create a long-term positive impact for local communities.

Creating beautiful sustainable pieces with Gemfields Emerald and Ruby stones, set on recycled fine metals, Eden is a socially conscious collection that gives you peace of mind when purchasing.

The Eden collection

Eden is a sustainable collection using recycled fine metals and ethically sourced gemstones.

What was your inspiration behind the look of the collection?

I wanted to create positive jewellery for a positive lifestyle. Very wearable pieces that can  enjoyed everyday, to compliment and be worn alongside existing jewellery. Being a collection concerned with the sustainability of the earth, I originally took inspiration from spherical forms, which are the most frequently occurring shape in the natural world. From solar systems to water droplets, I wanted to put a modern and geometric spin on an organic shape.

Diamond engagement rings

Which is your favourite piece from the new collection?

My favourite piece of the Eden collection is the Coin Pendant which I wear in recycled 18k yellow gold, with delicate Gemfield emeralds and an engraving of my initials. I wear it every day as it goes with every outfit and I layer it with my Lumina solitaire pendant.

Diamond necklace

The engraved element of the piece adds to the sentimentality and I see this piece as a future heirloom. All of the Eden Coin pendants and bracelets can come engraved with your own message, making them the perfect piece to celebrate special moments in the journey of your life.

Discover the Eden collection here

Happily Ever After: Natasha & Ian

Natasha describes it as the best day of her life. After five years of dating, Ian took Natasha on a ski trip to France and asked for Natasha’s hand in marriage at the top of the French Alps during Christmas, her favourite time of year. Since their first meeting, the couple have been inseparable. Meet retail manager Natasha Blundell and solicitor Ian Cargin who hail from Co. Down Northern Ireland.

77 diamonds engagement

With the Alps as the backdrop, Ian proposed

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Happily Ever After: Victoria & Aaron

The couple, who hail from Northern Ireland, met as teenagers and were together for 11 years before their engagement. Ever since their first meeting, accounting technician Victoria Nesbitt and software developer Aaron Nesbitt have been inseparable. The couple share their story with 77 World.

77 Diamonds proposal

The couple tied the knot a year after their engagement

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Gem Stones and Star Signs


Is there a reason that you’re always drawn to pearl jewellery? Maybe it’s because you’re a Gemini. Gemstones and semi-precious jewels are more than just stones that sparkle in the colours of the rainbow. They can mean so much more. Each sign of the zodiac is associated with a stone that symbolizes the qualities of the person born under each star sign. Many people think that by wearing the stone of your signit will ground, protect and bring clarity to your everyday. To many they aren’t just a fashion statement but meaningful stones to wear alongside their diamond jewellery.

Loose diamonds

Diamonds are for a strong willed Aires

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Happily Ever After: Stephen & Kellie

Stephen gave Kellie the surprise of a lifetime when he flew to New York in secret to propose to his partner of eight-and-a-half years. While holidaying in New York with her mother, Stephen showed up with a film crew in tow to capture the special moment. The couple has kindly shared their story and video of Stephen’s proposal journey with 77 World.

77 Diamonds proposal

The scene of the proposal at Gapstow Bridge, Central Park in New York City

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