We will respect the confidentiality of information acquired under these Terms. However, we may also from time to time give information concerning you and any service provide under these Terms to our Associates and/or any other agent in the following circumstances: A) with your consent; B) if required by law or pursuant to an enforceable court order against us; C) If we or any of our Associates are required or consider it reasonable or it is in our interests to make information available by law or regulations (for example, to comply with anti-money laundering legislation); D) if there is a duty to the public to disclose; or E) if there is a contractual obligation to give information to a correspondent, then pursuant to such contractual obligation. 77D is the sole owner of the information collected on this site. Our credit card processors WorldPay Merchant Services will process your data only so far as is necessary to fulfil your order. This statement sets out how we use the information we collect from you via the website - your use of the website signifies your acceptance of these terms.
2. Customer Contact
3. Usage Tracking
In order to monitor security, which products and services are popular within the site 77D tracks the traffic throughout this website. Typical data tracked are the most popular products searched for and features used. We also monitor the categories clicked into and produce statistics that include, among others, browser types used, IP (internet protocol) addresses and platform type. All this data is used only to enhance our products, prices and features as well as assist us in our marketing plans. Our Payment card processing provider is WorldPay, which do not retain, share, store or use personally identifiable information for any secondary purposes other than order fulfilment and fraud checks.
4. Third-Party Links
Cookies are small pieces of information that are stored by your browser on your computer hard drive for our record-keeping purposes and help keep an accurate record of items purchased. To provide site usage information, which together with purchase information, will further help us improve and develop the products and services we offer. Cookies are deposited so that we can collect information such as browser type, country, Internet Protocol (IP) address, referring/exit pages, operating system and date/time of your visit. Most web sites capture this data in order to assess usability of the website to better future services offered. We never capture PII unless expressly provided by the user (such as via an enquiry form).
Google Analytics may be used for the following purposes:
Google Analytics Demographics and Interest Reporting. 77 Diamonds uses data from Google's Interest-based advertising or 3rd-party audience data (such as age, gender and interests) with Google Analytics to aid and assist any marketing activity.
Google Measurement Protocol and User ID. 77 Diamonds are able to track behaviour from traffic on our website that is transferred through our marketing channels, but Google and other third parties are unable to affiliate this personal data.
Visitors can opt out of Google Analytics for Display Advertising and customise Google Display Network ads using Google's Ad Settings page.
For further information on cookies in general, including how to decline and remove cookies from your browser visit www.aboutcookies.org
6. Fraud Prevention
77Diamonds Ltd., 2nd floor, 3 Hanover Square London, W1S 1HD, United Kingdom.