Christmas is coming at Seventy Seven Diamonds!

It’s beginning to look a lot like Christmas here in the Seventy Seven Diamonds office. Our tree is up, adorned with our diamond decorations and we’ve got in the festive mood by starting our sales early!


Inspired by theĀ  beautiful street lights and decorations in London’s Regent Street, leading up to Christmas, we will be having a special rendition of the famous Christmas song “Twelve Days of Christmas” with a special diamond themed blog for 12 days starting next week. The first day will refer to a ONE Carat Engagement ring… Can anyone guess what we’ll use for the 5th day of Christmas?! *Hint… It’s the same as the original!*

Our December sale has began with not one, but two wonderful offers for you to take advantage of.

OFFER 1: 10% off any wedding bands and eternity rings with an engagement ring purchase:

To redeem this offer, click HERE!

OFFER 2: 15% OFF our Designer Diamond Studs Collection:

To redeem this offer, click HERE!


For further information regarding our Seasonal Sales, please do not hesitate to contact us at


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